One of the main objectives of companies dedicated to manufacturing PC components is to offer the widest possible range of that specific part, something that AMD is quite clear about, since they have divisions that manufacture processors for servers, desktops and laptops. But now the company could be exploring new horizons after the success of its CPUs aimed at low-power devices, since a new rumor suggests that amd could enter the market processors for smartphones.
During recent years, AMD’s presence has intensified in all markets related to both processors and graphics cards due, in the first because they offer what we can consider the best for gaming, and in the second mainly as NVIDIA’s main rival in terms of prices, mainly. But the company is not looking to stay only in these two sectors, both related to high-performance computer systems, but could also try to enter one in which its main competitors have practically nothing prepared yet, CPUs designed for mobile devices. .
AMD’s future could also involve manufacturing processors for smartphones
There are more and more rumors that echo how a company is trying to enter a market very different from the one it currently finds itself in, and as always the first thing we should know is that since it is a rumor, it does not imply that it will be the direction the company is going to take, so take the information with a grain of salt. In this case, the information comes from Smartphone Magazine, who assure that amd It has the mobile market in its sights, which it would enter with a solution similar to the one its SoCs have Ryzen AI to compete head to head against MediaTek and Apple.
This wouldn’t be the first time amd enters the market processors for smartphonesand the company already incorporated some of its technologies into Samsung’s Exynos chips a long time ago, although they were only related to the iGPU of said SoC. In this aspect, the company would be proposing, as we have mentioned, a version similar to the one its Ryzen AI designed for laptops but for mobile devices with the aim of offering the best possible relationship between power and performance.
With the entry of NVIDIA into the personal computer processor market next year, it is clear that AMD wants to look for more solutions that can offer them the ability to have a much stronger presence than the brand that created RTX and Intel in the market. In this aspect they would have a fairly clear advantage to be able to enter this segment, since they currently have some of the processor models with lower consumption and greater efficiency, so it would not be strange to see how they adapt them for smartphones.
